I inherited my love of baking from my Grandad, who was a professional baker. He always wore a ladybird pin in his hat and this is why I use a ladybird image for my business.
I recently found out that my Grandad's original pin came from a charity called Pestalozzi Children's Villiage Trust. This was a charity which began in the aftermath of World War II. Initially to accommodate European children orphaned as a result of the war. Children were housed in small national groups where they were educated in their own languages and cultures.
Between 1959 and 1965 the Pestalozzi ladybird logo captured the imagination of the British public and during those years started to change the lives of eighty three children from Europe and Tibet.